The Simple Food Project's freeze-dried raw recipes are crafted with the carnivore in mind. Each recipe has only 13 raw, whole food ingredients- no grains, fillers, artificial preservatives, or synthetic vitamins and minerals. That's because freeze-drying retains about 97% of its original vitamins and minerals, so cats get every vitamin, mineral, and antioxidant from food alone.
Made with human-grade chicken, turkey, & organ meats and a small percentage of carbohydrates from fresh USDA organic fruits, veggies, and seeds, these honest-to-raw diets allow the average pet parent to feed a species-appropriate diet without balancing and sourcing a DIY raw diet.
We're carving out our place in a crowded freeze-dried market that seems resigned to being toppers, mix-ins, or an occasional meal.